Katherine Veze
(310)-545-2179
katveze@verizon.net
http://www.vezecreative.com
http://www.linkedin.com/in/katveze

Art Director   Web Designer   Graphic Designer   Illustrator

I'm a creative key. I unlock creative solutions to marketing problems that help clients reach their marketing goals. Have a passion for concept, color, type, graphic and targeted web design. When creating advertising, I know, "It's the concept, the perfect combination of copy and visuals that separates the ordinary from the truly extraordinary."

 

 

TECHNICAL SKILLS

Art Direction: Concept, brainstorming, photo direction, photo retouching, storyboards, television concept and direction, advertising, managed art department

Web: Web design, e-mail marketing, CSS (W3C certified), HTML, XHTML, Dreamweaver,
After Effects, Soundtrack Pro, Flash, (ACS2 and ACS 3) Fireworks, and familiar with XML
and JavaScript. Created blogs and positioned groups for social media marketing.
Completed a class at UCLA Extension for PHP and MySQL. Now studying: Javascript /JQuery/AJAX

Graphic: Illustrator, InDesign, Quark, Freehand, PowerPoint, and PhotoShop, branding, brochures, packaging, annual reports, P.O.P., posters, print ads, logos, magazines

Illustration: Computer airbrush, storyboards line art and technical illustrations

Other: Skilled on both Mac & PC and Microsoft Office – Word, Excel

SIGNIFICANT PROFESSIONAL EXPERIENCE 2000 to 2011 Contract

VEZECREATIVE, Manhattan Beach, CA ART DIRECTOR, 1999 - present
WEB DESIGNER, GRAPHIC DESIGNER, ILLUSTRATOR Managed the graphic design firm, and the website. Communicated with clients; delivered projects on time and within budget.

FOX TALKZ TOASTMASTERS   Century City, CA Graphic & Social Media 2010 - 2011
Designed flyer and updated it. Positioned the club on the web for social media.

TV GUESTPERT, Los Angeles, CA WEB DESIGNER 2009 - 2009
Communicated with the founder and programmer. Designed a targeted website.

MYRIAD MARKETING, Manhattan Beach, CA FLASH DESIGNER
 2008 - 2008
Created Flash Scandinavian travel Flash banners. Used Actionscript on the banners created for Yahoo’s pay per click program. Successfully moved traffic to website.

THE BOEING COMPANY, El Segundo, CA GRAPHIC ARTIST 2007- 2008
Prepared interactive PowerPoint presentations and technical art. Designed graphics using Flash and After Effects adding information and excitement.


SHOMEX, Santa Monica, CA GRAPHIC DESIGNER 1999 - 2007
Created concepts, designs and illustrations for media kits. The last one was used for four years to effectively attract advertisers. Designed and photo retouched brochures, and brand identities that promoted events and increased attendance.

PEACE PARTNERS, USA & India WEB DESIGNER 2006 - 2006
Designed a web site that communicated & promoted international peace.

GEORGI BOHROD & ASSO. San Diego, CA FLASH DESIGNER 2006 - 2006
Designed a Flash presentation CD that presented a Diamond timeshare plan.

ST. JUDE MEDICAL, Sylmar, CA SR. GRAPHIC DESIGNER 2004 - 2005
Designed DVD packaging and a booklet that gave a successful launch to a new product. Designed ads, P.O.P., brochures, logos and a banner ad that promoted an online medical symposium. Directed photography. Illustrated technical Insert.

GUTHY-RENKER, Santa Monica, CA GRAPHIC DESIGNER 2004 - 2004
Created new look for a Victoria Principle skin care that included the youth market.

AUTHENTIC FOODS, Redondo Beach, CA WEB DESIGNER 2003 - 2004
Redesigned the Authentic Foods store website, using design and illustration to create appetite appeal. Designed packaging, a catalog & ads. Photo retouching.

LIP-INK® El Segundo, CA GRAPHIC DESIGNER 2003 - 2003
Designed cards that promoted lasting lip cosmetics including one using 3D.

VISION ADVERTISING, Hollywood, CA GRAPHIC DESIGNER 2002 - 2003
Designed and photo retouched entertainment DVDs and advertisements.

THE CITY OF GARDENA, Gardena, CA ART DIRECTOR 2002 - 2002
Gave an old program a new image & impact. Art direction, concept and design

DISNEY CONSUMER PRODUCTS, Burbank CA POWERPOINT DESIGN 2002 - 2002
Designed PowerPoint presentations and photo retouched images that effectively promoted new products to stores.

RECKAS & FRANKE Advertising, Century City, CA ART DIRECTOR 2002 - 2002
Designed a brand identity to successfully launch one of Markwin’s Cosmetics new products (logo, brochure, packaging and hang tags). Designed medical ads.

SONY WONDER, Santa Monica, CA ART DIRECTOR 
 2001- 2001
Designed one sheets, using licensed characters. Promoted children's videos.

PREVIOUS PROFESSIONAL EXPERIENCE

THE HAIN FOOD GROUP, Compton, CA GRAPHIC DESIGNER, ILLUSTRATOR, WEB DESIGNER 2.5 years Designed and developed a corporate website and positively enhanced the perception of the corporation and the brands. This contributed to increased sales overall. Directed photography. Became the web designer/web master for the Natural Food Division. Created concepts, illustrations and designed annual reports, brochures, posters.

THE PRACTICE BUILDER AGENCY, Costa Mesa, CA ART DIRECTOR 1 year
 Managed a department of six. Designed brochures, magazine advertisements, and corporate identity for medical accounts. Directed photography. Created storyboards

MW ADVERTISING, Century City, CA ART DIRECTOR 2.3 years Art Director, handled design and production for Koala Blue/Fashion and PIC Medical

FOOTE, CONE & BELDING/HONIG, Los Angeles, CA ART DIRECTOR 1 year
 Art Director for top brands, including: Hughes Airwest, Mazda, United California Bank, The Boy Scouts, and Smokey the Bear. Media included: TV (Mazda) magazines, newspapers, brochures, radio, billboards and direct mail.

DAVID W. EVANS ADVERTISING, Los Angeles, CA JR ART DIRECTOR 1.5 years
 Concept, design and production for Pepsi Bottling Company, Media included: TV.

PETERSON PUBLISHING, Los Angeles, CA Assistant Art Director 1 year, magazine production

EDUCATION & CERTIFICATIONS

UCLA Extension, Westwood, CA (PHP, mySQL, Javascript / JQuery / AJAX)
THE ART CENTER COLLEGE OF DESIGN, Pasadena, CA (B.F.A., Advertising Design)
KENT STATE UNIVERSITY, Kent, Ohio (B.F.A. Graphic Design)
ADVERTISING CENTER & PRODUCTIVITY POINT, CA (Marketing, TV Production, Flash)

Teaching
Experience WOODBURY UNIVERSITY, Los Angeles, CA (taught design and illustration.)